University Network Partners Customers Programs Seminars About us Store Magazine
Home / Programs /
STAR - Sales Talent Assessment Review

A Breakthrough in Assessment

The STAR Sales Talent Assessment Review was developed from competency studies with more than 3,000 salespeople, sponsored by DuPont, Toyota, 3M and B.A.T. The assessment is designed to measure 20 core competencies in selling. STAR is based on 100 short video case studies to be evaluated by the participants. The program provides individual competency profiles and a detailed feedback system with a personal development plan.
STAR is available in English, German, Portuguese, and Spanish.

STAR helps to identify top performers and provides hard data, not opinions about the strengths and developmental needs of your salesforce. You will be able to benchmark sales performance and utilize the results for performance improvement. The program has a database of over 200,000 reported participants from more than 300 companies worldwide. The actual participant count exceeds 300,000.

STAR received the Professional Contribution Award from the American Society for Training and Development (ASTD) and the European Award of Masters.


Demo Video
Research Report

Each Facilitator Set Includes:
  • 100 Video Case Studies on DVD
  • Facilitator Manual
  • Feedback System
  • Profile Management
  • Personal Development Plans



Contact Privacy Copyright